👋 Hello! I’m Connie.

I’m a freelance designer, illustrator, and artist based in Los Angeles. I work on projects ranging from branding, art direction, illustration, UI/UX, and graphic design. You can learn more about my background on LinkedIn.

Want to work together? I’d love to hear from you! Send me an inquiry at connieyen@gmail.com.


WHO I’VE WORKED WITH (PARTIAL LIST)


WHAT I DO

Brand

Brand Strategy and Positioning

Art Direction

Brand Identity and Guidelines

Photography Direction

Illustration and Iconography

Social Media Campaigns

Graphic Design + Illustration

Packaging

Print Design

Editorial Design

Merchandise

Stationery

Experiential Design

Digital Product Design

Information Architecture and Wireframes

UX/UI Design

Website Design

Website Development (Squarespace, Elementor, Wordpress, Wix)

App Design (iOS and Android)

Design Systems

Prototyping

User Testing and User Research

TOOLS

I am proficient with the Adobe Creative Suite (Photoshop, Illustrator, InDesign, Lightroom), Procreate, Figma, Sketch, Canva, and most traditional media techniques.


MY CREATIVE PRACTICE + FOR FUN

I enjoy creating and experimenting with different mediums from printmaking, painting, fiber, ceramics, and film photography. I exhibit and sell some of this work! Check that out here.

In my free time I enjoy roller skating, being in nature, reading, thrifting/flea markets, crocheting, and exploring all the sights, sounds, and culture in LA (and beyond!).

Thank you for stopping by. ☺

Barnsdall Art Park • Gouache painting • 4” x 6”

Intertwined” • Acrylic yarn on cotton • 16” x 19” framed